The world is undergoing rapid transformation, and this is increasingly evident to all of us. As time progresses, the complexities of challenges and issues within business, public, and societal domains intensify. Furthermore, traditional methods and pre-established solutions are proving less effective for addressing contemporary and future problems, with deadlines for tasks becoming ever shorter. To tackle these challenges, the innovative method of design thinking is gaining prominence in today’s world. Design thinking represents a contemporary discipline focused on problem-solving, task resolution, overcoming challenges, and implementing innovations. It integrates creative methodologies, exploratory approaches, and brainstorming stages derived from designers across various fields.
This course is designed for individuals who wish to enhance their ability to solve tasks and address problems, irrespective of their field. It is aimed at those who believe in the value of innovative ideas and seek to adapt effectively to modern demands. The course is suited for those who are motivated to transform, improve, and innovate significant and impactful solutions, and who are contemplating ways to enhance their company, environment, or even their country.
The course is conducted by Eka Khipiani, Creative Director at JWT Metro. With over 18 years of experience in the advertising industry and more than a decade of lecturing on creativity and strategy, Eka brings a wealth of expertise to the program. She asserts that creative thinking is a matter of approach rather than innate talent and that everyone has the potential to generate exceptional ideas.
The course spans a total of 3 intensive days (27 contact hours).
The final format and schedule of the program will be customized according to the specific needs and requirements of the organization.
A certificate will be awarded upon successful completion of the course.
